Advertisement #2: http://www.youtube.com/watch?v=UQmJ0dpDKYU&feature=related
Logos, Ethos, Pathos
Advertisement #1: This advertisement uses all three to get its point across. It uses ethos by having a famous basketball player, Blake Griffin, in the ad. It uses logos by showing Blake Griffin going to extreme measures while sacrificing his dignity to get a cameo and get a copy of the game (costs and benefits). It uses pathos by being humorous.
Advertisement #2: This advertisement also uses all three to get its point across. It uses ethos by having a famous actor, Will Farrell, playing a character in a big budget movie to help sell the product. He also says he's a scientist (jokingly). It uses logos by saying that if you buy this product, then you will never sweat again. It uses pathos by saying if you buy this product, you will feel much better about yourself, because you're not sweating. It also is humorous to help sell it and keep the viewer's attention.
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